{"id":15940,"date":"2019-10-30T19:10:31","date_gmt":"2019-10-30T13:40:31","guid":{"rendered":"https:\/\/www.technologyforyou.org\/?p=15940"},"modified":"2019-10-31T18:44:20","modified_gmt":"2019-10-31T13:14:20","slug":"gartner-says-traditional-data-and-analytics-strategies-cannot-satisfy-digital-business-demands","status":"publish","type":"post","link":"https:\/\/www.technologyforyou.org\/gartner-says-traditional-data-and-analytics-strategies-cannot-satisfy-digital-business-demands\/","title":{"rendered":"Gartner Says Traditional Data and Analytics Strategies Cannot Satisfy Digital Business Demands"},"content":{"rendered":"

Today, fewer than 50% of documented corporate strategies mention data and analytics as key components for delivering enterprise value, according to Gartner, Inc. That is because traditional data and analytics strategies overlook the demands of digital business.<\/span><\/strong><\/span><\/p>\n

Modern data and analytics serve a broader enterprise purpose and are more integrated into the ways people work than ever before, causing a new approach to data and analytics strategy to emerge.<\/span><\/p>\n

\u201cIT leaders need to look at data first to succeed in their digital initiatives, rather than treating them as an afterthought to help with ad hoc projects,\u201d said\u00a0Mike Rollings, research vice president at Gartner.<\/strong> \u201cChief data officers (CDOs) must shift toward using data and analytics capabilities to transform business models and improve customer experiences, elevating data and analytics strategy to the enterprise level.\u201d<\/span><\/p>\n

Gartner analysts presented the ways in which data and analytics are becoming a primary driver of value generation and business strategy during\u00a0Gartner IT Symposium\/Xpo\u00a0in Orlando\u00a0last week.\u00a0<\/span><\/p>\n

Evolution of Data and Analytics<\/strong><\/span><\/p>\n

\u201cFor decades, data and analytics strategies have been service-centered, which is where strategy looked more like a list of projects or changes going on in the enterprise that required peripheral support from the data and analytics department,\u201d said Mr. Rollings. \u201cToday, we must inspire the use of data and analytics in everything we do and across our business ecosystems, helping our enterprise examine how the use of internal and external data can reinvent how we deliver value.\u201d<\/span><\/p>\n

This is important to keep in mind since defining data and analytics strategy is identified as the top responsibility of 86% of data and analytics leaders, up from 64% in 2016, according to Gartner.<\/span><\/p>\n

Modern Approach to Data and Analytics<\/strong><\/span><\/p>\n

According to Gartner, nearly half of IT leaders plan on increasing their analytics investments to support digital transformation in the coming year. \u201cIt\u2019s impossible to be a digital business without being a data-driven enterprise. And, increasingly, data and analytics is part of every business discussion about digital transformation,\u201d said Mr. Rollings.<\/span><\/p>\n

The implementation of a data and analytics strategy was ranked the No. 3 most-critical success factor among CDO respondents in the most recent\u00a0Gartner CDO Survey, yet not enough CDOs have achieved a balanced data and analytics operating model.<\/span><\/p>\n

\u201cTo be successful in the long run, CDOs need to strike a balance between tactical and strategic activities,\u201d said Mr. Rollings. \u201cAt the heart of data-driven thinking is answering the fundamental question of \u2018How can data and analytics be used to change what we do and add value?\u2019 There is no more room for a strategy specific to the data and analytics team, but instead an imperative for an enterprise level operating model.\u201d<\/span><\/p>\n

The\u00a0Gartner Data and Analytics Strategy and Operating Model Framework\u00a0examines the required capabilities and existing deficits that must be remedied to create value inside of the enterprise. \u201cEnterprise strategy and operating model are intimately related,\u201d said Mr. Rollings. \u201cThere are multiple feedback loops in play, and a change in one likely impacts choices in others \u2014 especially in volatile times. It\u2019s essential that CDOs consider one with the other to collectively transition data and analytics from a service center to enterprise competency.\u201d<\/span><\/p>\n

Gartner IT Symposium\/Xpo :\u00a0<\/span><\/strong><\/p>\n

Additional analysis on driving business performance will be presented during Gartner IT Symposium\/Xpo 2019, the world’s most important gathering of CIOs and other IT executives. IT executives rely on these events to gain insight into how their organizations can use IT to overcome business challenges and improve operational efficiency.\u00a0<\/span><\/p>\n

Upcoming dates and locations for Gartner IT Symposium\/Xpo include:<\/span><\/strong><\/p>\n

November 3-7: Barcelona<\/a><\/span><\/p>\n

November 11-14: Goa<\/a><\/span><\/p>\n

November 12-14: Tokyo<\/a><\/span><\/p>\n

March 2-4, 2020: Dubai<\/a><\/span><\/p>\n

May 11-14, 2020: Toronto<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Today, fewer than 50% of documented corporate strategies mention data and analytics as key components for delivering enterprise value, according to Gartner, Inc. That is because traditional data and analytics strategies overlook the demands of digital business. Modern data and analytics serve a broader enterprise purpose and are more integrated into the ways people work […]<\/p>\n","protected":false},"author":1,"featured_media":15941,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,9231],"tags":[9203,9202],"class_list":{"0":"post-15940","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"category-top-stories","9":"tag-data-and-analytics-strategies","10":"tag-gartner-data-and-analytics-strategy-and-operating-model-framework"},"_links":{"self":[{"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/posts\/15940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/comments?post=15940"}],"version-history":[{"count":0,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/posts\/15940\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/media\/15941"}],"wp:attachment":[{"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/media?parent=15940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/categories?post=15940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/tags?post=15940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}