{"id":131548,"date":"2021-04-20T09:43:42","date_gmt":"2021-04-20T04:43:42","guid":{"rendered":"http:\/\/story-2417565"},"modified":"2021-04-20T09:43:42","modified_gmt":"2021-04-20T04:43:42","slug":"facebook-takes-on-clubhouse-plans-to-launch-soundbites-audio-clips-to-begin-testing-live-audio-rooms","status":"publish","type":"post","link":"https:\/\/www.technologyforyou.org\/facebook-takes-on-clubhouse-plans-to-launch-soundbites-audio-clips-to-begin-testing-live-audio-rooms\/","title":{"rendered":"Facebook Takes on Clubhouse: Plans to Launch Soundbites Audio Clips, to Begin Testing Live Audio Rooms"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/i.gadgets360cdn.com\/large\/facebook_audio_fb_1618893414045.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p>Facebook CEO Mark Zuckerberg said on Monday the company planned to launch several audio products, including Clubhouse-style live audio rooms and a way for users to find and play podcasts.<\/p>\n<p><a href=\"http:\/\/adgets.ndtv.com\/tags\/facebook\" target=\"_self\" rel=\"noopener noreferrer\">Facebook&#8217;s<\/a> incursion into the audio market comes as the sudden explosion of interest in <a href=\"http:\/\/adgets.ndtv.com\/tags\/clubhouse\" target=\"_self\" rel=\"noopener noreferrer\">Clubhouse<\/a>, an audio app where billionaires and celebrities including <a href=\"http:\/\/adgets.ndtv.com\/tags\/tesla\" target=\"_self\" rel=\"noopener noreferrer\">Tesla<\/a> CEO <a href=\"http:\/\/adgets.ndtv.com\/tags\/elon-musk\" target=\"_self\" rel=\"noopener noreferrer\">Elon Musk<\/a> have popped in to chat, could be waning. Downloads of the Clubhouse app, which is only available on Apple&#8217;s iOS devices, suffered an estimated 70 percent&nbsp;decline in downloads in March from February when it hit a high.<\/p>\n<p><a href=\"http:\/\/adgets.ndtv.com\/tags\/mark-zuckerberg\" target=\"_self\" rel=\"noopener noreferrer\">Zuckerberg<\/a> said the world&#8217;s largest social media network planned in the coming months to launch features including short-form audio clips called Soundbites&nbsp;and ways to create sound effects or improve audio quality. Facebook said in a <a href=\"https:\/\/about.fb.com\/news\/2021\/04\/bringing-social-audio-experiences-to-facebook\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">blog post<\/a> it would begin to test live audio rooms, which would launch by the summer.<\/p>\n<p>Zuckerberg said Facebook was looking to &#8220;treat audio as a first-class medium in the way that we would photos or video&#8221; in an interview on <a href=\"https:\/\/gadgets.ndtv.com\/tags\/discord\" target=\"_self\" rel=\"noopener noreferrer\">Discord<\/a> with Casey Newton, editor of newsletter Platformer.<\/p>\n<p>The rapid growth of the year-old app Clubhouse has demonstrated the potential of audio chat services.<\/p>\n<p>What is not clear is if Clubhouse, which just closed a new round of Series C funding in which a source said it was valued at $4 billion (roughly Rs. 29,870 crores), will have staying power as installs decline.<\/p>\n<p>The app, which is not yet available on <a href=\"https:\/\/gadgets.ndtv.com\/android\" target=\"_self\" rel=\"noopener noreferrer\">Android<\/a>, faces competition from multiple companies working on Clubhouse clones. <a href=\"https:\/\/gadgets.ndtv.com\/tags\/twitter\" target=\"_self\" rel=\"noopener noreferrer\">Twitter<\/a> is testing its live audio feature Spaces, along with new features from Discord, <a href=\"https:\/\/gadgets.ndtv.com\/microsoft\" target=\"_self\" rel=\"noopener noreferrer\">Microsoft<\/a>-owned <a href=\"https:\/\/gadgets.ndtv.com\/tags\/linkedin\" target=\"_self\" rel=\"noopener noreferrer\">LinkedIn<\/a>, <a href=\"https:\/\/gadgets.ndtv.com\/tags\/slack\" target=\"_self\" rel=\"noopener noreferrer\">Slack<\/a>, and <a href=\"https:\/\/gadgets.ndtv.com\/tags\/spotify\" target=\"_self\" rel=\"noopener noreferrer\">Spotify<\/a>&nbsp;Technology.<\/p>\n<p><a href=\"https:\/\/gadgets.ndtv.com\/tags\/reddit\" target=\"_self\" rel=\"noopener noreferrer\">Reddit<\/a> also unveiled a preview of its &#8220;Reddit Talks&#8221; product to moderators on Monday.<\/p>\n<p>Analytics firm Sensor Tower estimated Clubhouse had a 72 percent&nbsp;decline in growth from about 9.6 million February installs to about 2.4 million in March.<\/p>\n<p>Facebook, which has long been criticised for its handling of problematic content across its products, will face the challenges of moderating live and recorded audio content.<\/p>\n<p>Facebook said its live audio rooms would be available on its <a href=\"https:\/\/gadgets.ndtv.com\/tags\/facebook-messenger\" target=\"_self\" rel=\"noopener noreferrer\">Messenger<\/a> product and in its main app. It said it would test the rooms with public figures as well as in Groups &#8211; a product the company has vigorously promoted as providing places for people with common interests but which have also been used to spread misinformation and organise&nbsp;extremist activity.<\/p>\n<p>As part of the announcements, Zuckerberg also said Facebook is working with Spotify on &#8220;Project Boombox&#8221; to share and listen to music on its platform.<\/p>\n<p>Facebook said users would be able to send donations, or tips, to creators in live audio rooms through &#8220;Stars&#8221;. After launch, it will offer other types of monetisation like single-purchase access or subscription for rooms. It also announced an audio creator fund for Soundbites.<\/p>\n<p>The company is working to attract more creators who are accustomed to receiving tips and other direct payments from fans.<\/p>\n<p><em>\u00a9 Thomson Reuters 2021<\/em><br \/>&nbsp;<\/p>\n<hr>\n<p><em>Is OnePlus 9R old wine in a new bottle \u2014 or something more? We discussed this on <a href=\"https:\/\/gadgets.ndtv.com\/tags\/orbital\">Orbital<\/a>, the Gadgets 360 podcast. Later (starting at 23:00), we talk about the new OnePlus Watch. Orbital is available on <a href=\"https:\/\/itunes.apple.com\/in\/podcast\/orbital-gadgets-360-podcast\/id1121036073\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Apple Podcasts<\/a>, <a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9jZG4uZ2FkZ2V0czM2MC5jb20vY29udGVudC9kYXRhL3htbC9vcmJpdGFsLnhtbA\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Google Podcasts<\/a>, <a href=\"https:\/\/open.spotify.com\/show\/1TQIHsTESxrsHleJVhUKcr\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Spotify<\/a>, and wherever you get your podcasts.<\/em><\/p>\n<p><a href=\"https:\/\/gadgets.ndtv.com\/apps\/news\/facebook-takes-on-clubhouse-plans-to-launch-soundbites-audio-clips-to-begin-testing-live-audio-rooms-2417565#rss-gadgets-apps\">By Gadgets 360 Source Link<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook CEO Mark Zuckerberg said on Monday the company planned to launch several audio products, including Clubhouse-style live audio rooms and a way for users to find and play podcasts. Facebook&#8217;s incursion into the audio market comes as the sudden explosion of interest in Clubhouse, an audio app where billionaires and celebrities including Tesla CEO [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14090],"tags":[379],"class_list":{"0":"post-131548","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-latest-mobile-news-and-updates","7":"tag-apps"},"_links":{"self":[{"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/posts\/131548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/comments?post=131548"}],"version-history":[{"count":0,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/posts\/131548\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/media?parent=131548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/categories?post=131548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.technologyforyou.org\/wp-json\/wp\/v2\/tags?post=131548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}